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The Spotlight is On – Siddalls Roofing Supplies

Midland Lead The Spotlight Is On


How long have you been established: 11 years

Number of employees: 6

2015 turnover: £3.6 million

How long have you worked with Midland Lead: Since we opened our doors

What are your 2016 plans: Continuing to build on the success from 2015

11 years down the line and this Sheffield-based merchant Siddalls Roofing Supplies is still keeping true to its original roots, a value that one of the directors, Kevin Hicklin, claims to be one the biggest reasons for his continued success over the years. Starting with 4 people in a portakabin on a small site, to becoming one of Midland Lead’s biggest independent merchants with a £3.6 million turnover in 2015, is an achievement not to be ignored.

We all know that success never falls on a plate for anyone, however Kevin believes that Siddalls small management team allows them to offer the most competitive prices. Giving them an edge over the competition in the region, one of the largest contributing factors to the success they’ve had in recent years.

We asked Kevin, do you have any advice for other independent merchants?

If I had to give anyone advice on how to be successful in the roofing industry, it’s a simple one, know your products like the back of your hand and always put smiles on the face of your customers. I would say I know the majority of our customers and we have a great relationship.

Kevin also mentioned how having a relationship with Midland Lead has helped their business. “They’ve never let us down, I always know I can rely on them to help me provide product to my customers.”

If you’d would like to find out more about how Kevin has developed his business in the last 11 years you can contact him on or find out more about Siddalls on their website.